The Driver Suit Blog-Wine and Auto Racing…An Unlikely Partership.

rolex24glasses-1By David G. Firestone

I prefer driver suits, but I look for other forms of racing memorabilia as well. Every once in a while, I will come across something that I’ve never seen before. In this case, I came across a pair of lead crystal wine glasses from the Rolex 24.

Most racing fans only think of wine when it is being sprayed around in victory lane, or being given out as a trophy. However, wine is becoming ever more present at auto racing events for fan consumption, as it has in all other sports. Most NASCAR fans, myself included, stick to beer or soda, but in NASCAR and many other racing events, Formula 1 for example, fans will sip wine while watching the action.  Every so often, a vineyard will sponsor a car, usually at Sonoma.

Further proof that wine is becoming a standard in auto racing is that Mario Andretti, Richard Childress, Jeff Gordon, Kevin Buckler, and Randy Lewis all own wineries or vineyards. Benny Parsons owned one before he passed away. Many other athletes own them as well, including Wayne Gretzky, Valeri Bure, Mike Ditka, Peggy Fleming, Dan Marino, Joe Montana, Mickey Morandini, and Charles Woodson. In addition to his successful iced tea/lemonade drink, Arnold Palmer has his own line of wines. Wine really is mainstream, and is popular in auto racing.

Most tracks will sell event branded pint glasses, but I came across these wine glasses from The 2015 Rolex 24 at Daytona. These lead crystal glasses are about nine inches tall, and have the Rolex 24 logo printed on the side with some very nice etchings on the Rolex logo. These are high quality wine glasses. Lead crystal is used on wine glasses because of the strength, clarity, ease of etching, and, interestingly, the tone made during a toast.rolex24glasses-2 rolex24glasses-3 rolex24glasses-4 rolex24glasses-5 rolex24glasses-6 rolex24glasses-7 rolex24glasses-8 rolex24glasses-9

Ok, now with that out of the way, next week, we go back to what I love…Driver Suits!


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